Wednesday, January 21, 2009

Gap Khaki Commercial


Gap Khaki Commercial

While browsing YouTube I thought about what would be my favorite commercial. I chose the Gap Khaki commercial as my favorite form of advertisement. The dancing, singing and apparel choices really grabbed my attention and made me want to buy a pair of their khaki pants. The theme tune is very catchy and makes the viewer want to sing a long with the commercial. The swing dancing along with wearing the apparel shows the ease, movement and versatility of the product. The people in the commercial are smiling and having fun while wearing the clothing from Gap. Gap in the late 90's was very effective with their commercials. They used Madonna and Sarah Jessica Parker to star in their commercials. This brought on an image to the Gap brand. The khaki commercial was very effective in advertising the fun, versatile and classic khaki pant. This commercial was one of many great advertising tools for the Gap brand.

2 comments:

  1. Hello Stef,
    I really enjoyed watching this fun up-beat commercial. This Gap commercial is one of my favorites!! The commercial is so live, and full of energy. This commercial makes me want to go to the Gap and purchase khakis and start swing dancing!!!

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  2. Hey Prusa!
    I like this commercial cuz its so happy and light. nice job on purchasing the khaki pants lol good choice

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